Performance of Top 5 Unicorn Games on Unified Platform in New Zealand in Q4 2022

In Q4 2022, unicorn-themed games captivated users in New Zealand, showcasing diverse trends in weekly downloads, revenue, and active users. Here’s a closer look at the top 5 unicorn games on a unified platform, combining data from both iOS and Android.

My Little Pony: Harmony Quest from Budge Studios experienced fluctuating weekly revenue, peaking at around $122 in the first week of October and closing the quarter with a notable $116 in the final week of December. Weekly downloads showed a steady trend, reaching a high of 183 in mid-October and ending the year with 149 downloads in the last week of December. Active users saw a slight decline from 264 in late September to 234 by the end of December.

Kpopsies - Hatch Baby Unicorns by TutoTOONS showed an interesting pattern in weekly revenue, starting from a modest $3 in late September and peaking at $50 in mid-October. The game also saw a revenue spike to $47 in the last week of December. Downloads initially surged to 338 in early October but dropped to 75 by the end of November, before recovering to 219 in the final week of December. Active users fluctuated throughout the quarter, beginning at 1305 in late September and ending at 1094 in December.

My Baby Unicorn - Pony Care, another offering from TutoTOONS, had intermittent revenue with peaks such as $26 in late October. Downloads for this app varied, starting at 57 in late September and peaking at 160 in the final week of December. Active users showed a consistent trend, starting at 1278 and ending with a slight increase to 1265 by the year's end.

Unicorn Games for 2+ Year Olds by IDZ Digital Private Limited saw limited performance metrics. Weekly revenue peaked at $16 in late October, while downloads were minimal throughout the quarter, with a slight increase to 9 in mid-November.

HyperBeard’s KleptoCorns showed negligible performance in both revenue and downloads throughout the quarter, with only a few revenue peaks, such as $4 in the first week of October and the last week of December.

These insights, sourced from Sensor Tower, offer a snapshot of the unicorn games' market performance in New Zealand. For more detailed insights, visit Sensor Tower.